As a professional, you may face situations where you will need to choose between offset and digital printing. While the choice depends on the work, going the wrong way can negatively impact the product. So, to save you from hassles here’s a guide to the difference between both of them. Digital Printing Digital printing began to gain traction in the…
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What Type of Print Marketing Material Should You Use?
Print materials work for every business, be it any segment – B2B or B2C. And when branding and conversions are involved, designing the best ones becomes a priority. The success of a print marketing campaign depends on the right choice of design, content, and most importantly, the material. And if you aren’t sure what material you should use, the following…